Career Chronicle: Lidya Shewarega

Lidya Shewarega is a current Senior majoring in marketing. Lidya recently completed an impactful intership with TwinRayj Studios, as a marketing intern. TwinRayj Studios is an independent video game studio based out of Illinois.

“This internship at TwinRayj Studios has allowed me to apply my marketing knowledge from Cephig in a real-world setting. I have also developed skills from my courses, like Organizational Behavior and Marketing Policies and Strategies.

It has helped me understand audience engagement and create clear, persuasive content, so those things really added to the experience overall.

The marketing strategy and policies helped. I know what customers want, so it was easier to make engaging content.”

By Maripaz Urena
Maripaz Urena